When you’re running a business, it can be hard to keep up with the latest tools and processes. Luckily, many aspects of marketing can be automated from reporting to analytics. In this blog post, we will explore some of the best digital marketing software solutions on the market today as well as how they can improve your workflow and productivity.
1. HubSpot
The Hubspot marketing software is a valuable tool for digital marketers.
The Hubspot Marketing Software helps digital marketers generate an effective strategy to grow their business by executing and managing campaigns, tracking results, creating content that resonates with customers, and more.
Check out my favourite Marketing software we currently use in our agency: Go High Level Review
2. Marketo
Marketo is one of the best marketing tools for any digital marketer. It helps marketers manage and grow their email lists, generate leads, engage customers and measure success all from within a single platform. Marketers can also access a wide range of integrations with top platforms like Salesforce, Hubspot, and Google Analytics to make it even easier to track advertising performance.
Marketo is an amazing tool that makes my life so much easier. I love how they are always releasing new features to keep up with changing technology in our field – this lets me stay focused on what really matters!
3. Pardot
How do you make your marketing efforts more effective? Would you like to be able to better target your customers? Pardot is a great resource for marketers because it increases the personalization of your messages and cuts down on wasted resources. It’s so easy! You can create segments by demographics, location, interests, behaviors and more. And with their drag-and-drop campaign builder–even if you’re not tech savvy–you’ll have campaigns up in no time.
Pardot is an incredible tool that takes all of the hassle out of creating marketing campaigns that are personalized just for you. It’s easy to use and saves tons of resources which means better ROI for all involved!
4. Infusionsoft
Infusionsoft is a marketing software that integrates with your email service provider. When you’re looking for a marketing tool to help you grow your business, it’s important to find one that will work seamlessly with the tools you already use like Mailchimp, Salesforce etc.
Infusionsoft has been around since 2001 and offer a range of products and services that are up-to-date and geared towards helping marketers do their jobs better. They offer automation features so you can save time managing your customer relationships as well as analytics reports so you can monitor where people are engaging on social media channels or which blog posts are getting the most traffic.
5. Hootsuite
Hootsuite is a powerful marketing software for digital marketers that helps to manage all online campaigns from one dashboard. It syncs with social media platforms, websites, blogs and more to help you reach the right audience in as little time as possible.
Hootsuite is a powerful marketing software that allows you to efficiently manage your campaign across multiple channels in order to reach the right people at the right time. Hootsuite integrates with social media sites like Facebook, Twitter and Linkedin; web-based services such as WordPress or Tumblr; blogging platforms such as Blogger and Weebly; email services like Gmail or Yahoo! Mail, etc. All of these networks are managed from one centralized interface which can be accessed via desktop computer.
6. Sprout Social
Digital marketers have a new ally in the battle against tedious social media marketing practices. Sprout Social is a software solution that will help you find and engage with your target audience on Twitter, Facebook, LinkedIn, Google+, Foursquare, YouTube and other popular sites.
Sprout Social’s interface is very intuitive and user-friendly so it’s easy to learn as well as use on the fly during work hours or after hours when you’re brainstorming ideas. It also has features like content curation which make it easier for you to plan your strategy for optimal exposure.
7. MailChimp (free!)
MailChimp, the world’s most successful marketing software for digital marketers, has released its newest version of their software. The new release includes many new features that will allow you to maximize your email campaigns before they launch.
“MailChimp marketing software is what all the top digital marketers use,” says Leo McCracken, MailChimp’s Vice President of Marketing and Product Development. “We provide powerful, easy-to-use tools that help our customers grow their businesses.”
8. Google Analytics – Also FREE!
Digital marketers know the importance of using a reliable marketing software to measure their efforts, and Google Analytics is one of the most popular options.
Google Analytics has become synonymous with digital marketing in recent years, as it’s been used by many companies to track how their website visitors are engaging with them. This type of analytics can be helpful for a company because it provides insight into what content is working well with customers so that they may continue to create more content like it.
In closing, Marketing software has been around for a long time, but the digital marketing age has brought with it new needs. Out top 8 list of marketing software for digital marketers are not only about creating or enhancing content that will resonate with customers and prospects in your target market; you can also use these tools to effectively measure and optimize the success of all your efforts.
